Student Success Report

Term: Fall 2010 (201110)
Department: Mgmnt- Marketing- & Admin Comm (MMAC)

This report was prepared by the Office of Institutional Research on 11APR12.
Source: Official Student Enrollment (Type 1), Student Class (Type 2), and Student Degrees (Type 5) files as submitted to the CPE. The table PODS.mst_student_course is used to get grades for each class. These grades are current and come from live data.

Table 1

  Headcount Enrollment   EKU Cumulative GPA
Program Total Fresh Soph Jr Sr Post-Bac Grad Full-Time Part-Time FTE Mean <2.0 2.0-2.49 2.5-2.99 3.0-3.49 >=3.5
* Total 644 161 130 164 189 . . 551 93 532.9 2.72 9.3% 21.9% 35.2% 21.4% 12.1%
AAS in Office Systems/Tech 9 2 2 4 1 . . 2 7 3.7 2.39 22.2% 22.2% 22.2% 22.2% 11.1%
BBA in General Business 228 59 46 65 58 . . 193 35 184.5 2.70 10.5% 23.2% 31.1% 24.1% 11.0%
BBA in Corporate Comm & Tech 5 . 1 2 2 . . 3 2 3.2 3.20 . . 60.0% . 40.0%
BBA in Management 153 33 34 34 52 . . 125 28 121.2 2.82 7.8% 16.3% 37.3% 20.9% 17.6%
BBA in Marketing 236 61 46 57 72 . . 216 20 209.6 2.67 9.3% 24.6% 38.6% 19.5% 8.1%
BS in Bus & Marketing Teaching 12 6 1 2 3 . . 12 . 10.3 2.93 . 25.0% 25.0% 25.0% 25.0%

NOTES:

Headcount Enrollment: Number of Majors by Program and Student Level and Full/Part-Time Status, plus Student FTE (FTE based on credit hours enrolled)
EKU Cumulative GPA: Distribution plus mean by Program
Programs with enrollment less than 3 are excluded.

Table 2

  Degrees UG Retent. (3yr Avg) GR Retent. (3yr Avg) Six-Year Graduation Rate Headcount Enrollment Change % Degrees Awarded Change %
Program Awarded Frsh 1-yr Soph 1-yr Jr 1-yr Sr 1-yr 1st-yr 2nd-yr 3rd-yr Fresh Trans Grad 1-year 5-year 10-year 1-year 5-year 7-year
* Total 121 63.5% 77.1% 80.3% 87.4% . . . 35.7% 62.7% . -3.9% 8.1% 77.4% -0.8% 23.5% 31.5%
AAS in Office Systems/Tech 2 41.3% 64.8% 70.0% 22.2% . . . . . . -50.0% -43.8% . -60.0% . .
BBA in Admin Commun & Services . . . . 100.0% . . . . 100.0% . 0.0% -90.9% -97.1% -100.0% -100.0% -100.0%
BBA in General Business 48 60.3% 75.3% 77.0% 84.9% . . . 30.8% 63.6% . -10.6% 5.6% 72.7% 26.3% 50.0% 84.6%
BBA in Corporate Comm & Tech 3 72.2% 60.0% 53.3% 93.3% . . . 100.0% 100.0% . -58.3% -58.3% . -25.0% . .
BBA in Management 31 60.7% 77.9% 75.8% 86.3% . . . 22.7% 44.4% . 15.0% -10.5% -14.5% -11.4% 19.2% -8.8%
BBA in Marketing 35 68.2% 81.5% 88.4% 90.8% . . . 45.8% 69.2% . -1.3% 82.9% 2045.5% 6.1% 2.9% 25.0%
BS in Bus & Marketing Teaching 2 73.6% 80.6% 95.2% 90.5% . . . 45.5% 50.0% . 0.0% -70.7% 100.0% -60.0% -50.0% 100.0%

NOTES:

Degrees Awarded: Number of Degrees Awarded by Program - Terms used were Summer 2009(200950), Fall 2009(201010), Spring 2010(201020).
Undergraduate & Graduate Retention (Average of Three Previous Years):
     - Freshman One-Year Retention Rate by Program (first-year to second-year for graduate students): Percent of prior years freshmen in program who returned to EKU for current year.
     - Sophomore One-Year Retention Rate by Program (second-year to third-year for graduate students): Percent of prior years sophomores in program who returned to EKU for current year.
     - Junior One-Year Retention Rate by Program: Percent of prior years juniors in program who returned to EKU for current year.
     - Senior One-Year Retention and Graduation Rates by Program (third-year to graduation for graduate students): Percent of prior years seniors in program who graduated or returned to EKU for current year.
Six-year Graduation Rate: Six Year Graduation Rates of New Freshmen, New Transfers, and New Graduate Students starting in the program.
     - Six-year Graduation Rates - Cohort term Fall 2004(200510) and ending with Spring 2010(201020).
Headcount Enrollment Change: One-, Five- and Ten-Year Changes over time in Headcount Enrollment by Program
Degrees Awarded Change: One-, Five-, and Seven-Year Changes over time in Degrees Awarded by Program

Table 3

Course Number
Enrolled
N used in
Mean GPA
Mean
GPA
DFWU
Rate
* Total 3289 3031 2.66 14.0%
MKT400 49 45 1.96 32.7%
MGT340 129 118 2.10 31.0%
GBU201 112 102 2.13 27.7%
MGT301 159 147 2.31 27.2%
CCT106 4 3 4.00 25.0%
MKT490 4 3 3.67 25.0%
MGT370 220 204 2.22 24.5%
MKT310 46 46 2.13 21.7%
CCT101 39 36 2.72 21.1%
CCT570 5 4 3.25 20.0%
MGT201 27 26 2.27 19.2%
MKT301 71 67 2.57 17.4%
MGT400 36 32 2.66 16.7%
MKT300 279 266 2.57 16.6%
GBU204 395 376 2.76 15.7%
MGT320 93 89 2.64 15.1%
MGT300 240 238 2.36 15.0%
CCT201 50 48 2.65 14.0%
CCT310 15 15 2.60 13.3%
MGT330 45 42 3.12 13.3%
CCT280 8 8 3.25 12.5%
CCT290 8 7 3.00 12.5%
MKT350 49 48 2.54 12.2%
MGT410 25 22 3.09 12.0%
CCT200 10 9 3.67 10.0%
PGM349A 20 0 . 10.0%
MGT204 21 20 2.80 9.5%
CCT302 11 10 3.40 9.1%
MKT850 23 21 3.33 8.7%
CCT303 12 12 3.25 8.3%
MKT320 24 24 2.79 8.3%
MGT445 13 13 2.77 7.7%
CCT300W 238 226 2.66 7.3%
MKT455 29 29 2.52 6.9%
MGT440 18 18 2.94 5.6%
MKT304 18 18 3.28 5.6%
MGT430 19 19 3.05 5.3%
MGT480 38 38 3.26 5.3%
MGT202 20 19 2.84 5.0%
MKT306 40 40 2.68 5.0%
MGT207 25 25 3.00 4.0%
CCT850 33 33 3.36 3.0%
GBU480 174 172 2.89 2.9%
MKT309 44 41 3.44 2.4%
CCT550 3 3 3.33 0.0%
CCT750 8 8 3.88 0.0%
CCT770 3 3 4.00 0.0%
GBU349 12 0 . 0.0%
GBU850 6 6 4.00 0.0%
GBU851 25 25 3.48 0.0%
MGT203 18 17 2.82 0.0%
MGT205 17 16 3.00 0.0%
MGT206 25 25 3.24 0.0%
MGT349 5 0 . 0.0%
MGT349B 3 0 . 0.0%
MGT425 24 24 3.33 0.0%
MGT450 6 6 3.83 0.0%
MGT465 7 6 3.83 0.0%
MGT850 26 26 3.73 0.0%
MKT349 10 0 . 0.0%
MKT401 54 53 2.92 0.0%
MKT404 10 10 3.10 0.0%
MKT405 18 18 2.39 0.0%
MKT880 3 3 3.33 0.0%
PGM349B 17 0 . 0.0%
PGM349C 23 0 . 0.0%
PGM349D 9 0 . 0.0%
PGM349E 7 0 . 0.0%

NOTES:

Courses Offered: Course Enrollment, Number used in Mean GPA, Mean GPA, and DFW Rate
     - Mean GPA - A, B, C, D, F - Excludes FN
     - DFW - A, B, C, D, F, U, S, P, W - Excludes FN, UN
     - DFW Calculation = Sum(D,F,W,U)/Sum(A,B,C,D,F,W,U,P,S)*100
The terms used to produce this table were Summer 2010(201050), Fall 2010(201110), Spring 2011(201120).
Courses with enrollment less than 3 are excluded.