Student Success Report

Term: Fall 2011 (201210)
Department: Mgmnt- Marketing- & Admin Comm (MMAC)

This report was prepared by the Office of Institutional Research on 05JUL12.
Source: Official Student Enrollment (Type 1), Student Class (Type 2), and Student Degrees (Type 5) files as submitted to the CPE. The table PODS.mst_student_course is used to get grades for each class. These grades are current and come from live data.

Table 1

  Headcount Enrollment   EKU Cumulative GPA
Program Total Fresh Soph Jr Sr Post-Bac Grad Full-Time Part-Time FTE Mean <2.0 2.0-2.49 2.5-2.99 3.0-3.49 >=3.5
* Total 594 149 133 131 181 . . 498 96 479.2 2.72 8.6% 24.1% 33.3% 21.9% 12.1%
AAS in Office Systems/Tech 4 2 1 1 . . . 1 3 1.9 2.85 . 25.0% 25.0% 25.0% 25.0%
AGS of Pre-Business 3 1 2 . . . . 1 2 1.8 2.39 . 66.7% 33.3% . .
BBA in General Business 218 62 50 49 57 . . 179 39 174.7 2.67 11.0% 23.4% 33.9% 19.3% 12.4%
BBA in Management 124 20 27 36 41 . . 99 25 96.1 2.84 4.0% 24.2% 31.5% 25.0% 15.3%
BBA in Marketing 230 60 48 43 79 . . 205 25 192.6 2.71 8.3% 24.3% 35.7% 21.7% 10.0%
BS in Bus & Marketing Teaching 14 4 5 2 3 . . 13 1 11.7 2.50 21.4% 21.4% 7.1% 42.9% 7.1%

NOTES:

Headcount Enrollment: Number of Majors by Program and Student Level and Full/Part-Time Status, plus Student FTE (FTE based on credit hours enrolled)
EKU Cumulative GPA: Distribution plus mean by Program
Programs with enrollment less than 3 are excluded.

Table 2

  Degrees UG Retent. (3yr Avg) GR Retent. (3yr Avg) Six-Year Graduation Rate Headcount Enrollment Change % Degrees Awarded Change %
Program Awarded Frsh 1-yr Soph 1-yr Jr 1-yr Sr 1-yr 1st-yr 2nd-yr 3rd-yr Fresh Trans Grad 1-year 5-year 10-year 1-year 5-year 7-year
* Total 109 63.4% 77.7% 79.0% 88.1% . . . 43.7% 59.6% . -7.0% -2.8% 30.5% -7.6% 17.2% 101.9%
AAS in Office Systems/Tech 5 38.9% 44.8% 45.0% 55.6% . . . 0.0% 66.7% . -55.6% -71.4% . 150.0% . .
AGS of Pre-Business . . . . . . . . . . . . . . . . .
BBA in Admin Commun & Services . . . . 100.0% . . . . . . 0.0% -80.0% -97.1% . -100.0% -100.0%
BBA in General Business 41 58.7% 78.9% 72.2% 85.5% . . . 34.8% 60.9% . -4.4% -4.0% 14.1% -14.6% 32.3% 141.2%
BBA in Management 32 64.7% 75.2% 79.0% 89.1% . . . 35.3% 46.7% . -19.0% -23.9% -31.5% 3.2% 39.1% 166.7%
BBA in Marketing 30 67.0% 80.6% 89.1% 90.9% . . . 60.0% 69.2% . -2.5% 39.4% 389.4% -14.3% -3.2% 100.0%
BS in Bus & Marketing Teaching 1 72.2% 91.7% 100.0% 88.9% . . . 53.3% 66.7% . 16.7% -62.2% 1300.0% -50.0% -75.0% -66.7%

NOTES:

Degrees Awarded: Number of Degrees Awarded by Program - Terms used were Summer 2010(201050), Fall 2010(201110), Spring 2011(201120).
Undergraduate & Graduate Retention (Average of Three Previous Years):
     - Freshman One-Year Retention Rate by Program (first-year to second-year for graduate students): Percent of prior years freshmen in program who returned to EKU for current year.
     - Sophomore One-Year Retention Rate by Program (second-year to third-year for graduate students): Percent of prior years sophomores in program who returned to EKU for current year.
     - Junior One-Year Retention Rate by Program: Percent of prior years juniors in program who returned to EKU for current year.
     - Senior One-Year Retention and Graduation Rates by Program (third-year to graduation for graduate students): Percent of prior years seniors in program who graduated or returned to EKU for current year.
Six-year Graduation Rate: Six Year Graduation Rates of New Freshmen, New Transfers, and New Graduate Students starting in the program.
     - Six-year Graduation Rates - Cohort term Fall 2005(200610) and ending with Spring 2011(201120).
Headcount Enrollment Change: One-, Five- and Ten-Year Changes over time in Headcount Enrollment by Program
Degrees Awarded Change: One-, Five-, and Seven-Year Changes over time in Degrees Awarded by Program

Table 3

Course Number
Enrolled
N used in
Mean GPA
Mean
GPA
DFWU
Rate
* Total 3072 2900 2.51 13.8%
MGT340 133 131 1.98 30.1%
MKT301 74 74 2.12 24.3%
MGT300 272 268 2.20 22.1%
MKT300 230 227 2.16 21.8%
GBU201 85 80 2.16 21.2%
MGT301 170 168 2.19 21.2%
CCT201 15 15 2.40 20.0%
CCT570 5 5 2.40 20.0%
MGT203 15 15 2.33 20.0%
MKT309 26 25 2.44 19.2%
MKT310 40 40 2.15 17.5%
CCT300W 229 218 2.41 15.5%
MGT370 197 194 2.42 14.7%
GBU204 446 439 2.63 14.7%
MGT410 15 15 2.80 13.3%
MKT405 15 15 2.20 13.3%
MKT400 46 46 2.35 13.0%
MGT320 80 80 2.44 12.5%
MKT404 17 17 2.71 11.8%
CCT101 29 26 2.58 11.5%
MGT202 20 18 3.00 10.0%
MGT425 20 20 3.05 10.0%
MKT320 24 23 2.61 8.7%
MGT445 14 14 2.93 7.1%
MGT440 15 15 2.80 6.7%
MGT206 17 17 2.88 5.9%
MGT330 39 39 2.87 5.1%
MKT401 41 39 2.87 5.1%
MKT350 43 43 2.30 4.7%
GBU480 175 175 2.89 4.0%
MGT201 27 26 2.65 3.8%
MGT400 27 27 2.41 3.7%
CCT850 35 34 3.41 2.9%
CCT304S 9 9 3.22 0.0%
CCT310 11 11 2.64 0.0%
CCT750 15 15 3.20 0.0%
CCT770 4 4 3.25 0.0%
GBU349 13 0 . 0.0%
GBU349C 3 0 . 0.0%
GBU851 31 31 3.42 0.0%
MGT204 15 15 3.00 0.0%
MGT205 14 14 2.93 0.0%
MGT207 18 18 2.78 0.0%
MGT349 4 0 . 0.0%
MGT430 18 18 2.72 0.0%
MGT465 6 6 3.50 0.0%
MGT480 29 29 3.28 0.0%
MGT490 5 5 3.80 0.0%
MGT850 25 25 3.72 0.0%
MKT306 22 22 2.77 0.0%
MKT349 15 0 . 0.0%
MKT380 19 19 2.89 0.0%
MKT455 15 15 2.80 0.0%
MKT460 4 4 2.00 0.0%
MKT490 4 4 4.00 0.0%
MKT850 35 35 3.31 0.0%
MKT854 8 8 3.13 0.0%
PGM349A 14 0 . 0.0%
PGM349B 17 0 . 0.0%
PGM349C 13 0 . 0.0%
PGM349D 18 0 . 0.0%
PGM349E 18 0 . 0.0%

NOTES:

Courses Offered: Course Enrollment, Number used in Mean GPA, Mean GPA, and DFW Rate
     - Mean GPA - A, B, C, D, F - Excludes FN
     - DFW - A, B, C, D, F, U, S, P, W - Excludes FN, UN
     - DFW Calculation = Sum(D,F,W,U)/Sum(A,B,C,D,F,W,U,P,S)*100
The terms used to produce this table were Summer 2011(201150), Fall 2011(201210), Spring 2012(201220).
Courses with enrollment less than 3 are excluded.